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Introduzione al marketing strategico
All Giappichelli resources for students:
books and e-books for navigable university exams by subjects, supplementary study materials and training courses.
Tools and services for University Professors:
the extensive Giappichelli catalog, all the news, the department series, the magazines, how to request an essay and how to write with us.
The Giappichelli offer dedicated to professionals:
books and e-books, specialized sector magazines, dedicated editorial services, training courses, how and who to contact to publish with Giappichelli.
Services dedicated to libraries:
the browsable catalog of books published by month, the Digital Library for online consultation of books, magazines.
On Giappichelli's website, you can save buying the bundle Paper book + e-Book.
The practicality to study on paper book and convenience of digital contents always with you, an offer not to be missed!
Choose above the option Paper + e-Book, if available, before adding the book to cart.